Developed when he was a decorative homeware buyer. Travelling to the various furniture fairs, he developed a keen eye for spotting trends.

He put his ideas to work when he relocated to the UK and studied carpentry. Working in the industry for 4 years he specialised in custom made kitchens and bathrooms and various bespoke pieces. With his heart still in Africa he returned to Cape Town and The Furniture Factory was born.

Here Gero has tried to marry the relationship between quality, up-to-date products and affordability, offering a unique product at the best possible price with focus on quality.

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